Be salesReady™
Be salesReady™

Sample Statements Download the free guide

Part one: value/urgency statements

A few starter ideas for developing value/ urgency statements that should help you create more urgency throughout the sales process...

TO HELP THE PROSPECT PERCEIVE VALUE IN THE PRODUCT/SERVICE:

•  "In terms of the return on investment, if you start this [month/ quarter/ year] you can expect to save $XXX,XXX this month/ quarter/ year]— a nice number for your [department/ team]."

WHEN THE PROSPECT PERCEIVES IT IS SAFER TO DO NOTHING:

•  "The exciting part of this [solution/ program] is not only the additional immediate revenue you'll likely generate, but also the added referrals that become possible as a result— in addition to the competitive barriers you'll create by getting the primary customer relationship going now."

TO CREATE A SENSE OF URGENCY:

•  "It seems like a great fit to what you're trying to accomplish, and I'm fairly confident we'll have the inventory available, but we can only guarantee it [today/ this week/ this month]. What concerns do you have about moving forward now?"

IF THERE IS A LACK OF FUNDS TO MAKE THE PURCHASE:

•  "The delivery and payment terms are very attractive at the moment, but they can change at the end of the [week/ month/ quarter]."

SalesTough™

SALESTOUGH™ ('sAlz - tuf): adjective

  1. characterized by uncompromising determination
  2. resilient
  3. relentlessly prepared, objective and service-oriented

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